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Santa Claus is not real. He is merely a legendary figure (i.e. from folk tales and folk legends) based on the real 4th century Roman Catholic saint Saint Nicholas. The poem contributed much to the modern portrayal of Santa Claus, and it is now used by parents to propagate the conspiracy theory that Santa Claus is still alive today.

This book absolutely misrepresents Wikipedia. Wikipedia is not a soapbox. It is not meant to be a marketing tool for anyone. Also, Wikipedia has a policy against conflict-of-interest editing. If you really want a Wikipedia article about your company, first, your company should be notable enough and included in reliable sources such as journals and news reports. Next, someone else who is not associated with your company should write the article to ensure the article's neutrality.

My school, North Toronto Christian School, competes in this, and it's really fun!