People seriously need to stop buying these games. They are never going to change their ways otherwise.
This is what needs to happen and it's no easy task. But it needs to happen. A game studio needs to make a football simulation game with 100% Generic Teams & Players and just do everything right that EA does wrong. Yes it will suck not being able to play with your favorite teams, players and coaches but you will at least be playing a good game. A game that people actually put time, effort and thought into. A game that is fun. Who knows, maybe the NFL would wake up seeing something like this and drop the clowns over at EA
EA Microtransactions, It's The Game