This book comes with a lots of examples and stories to relate to the bad decisions people make sometimes. Differentiating between whats imp and whats not we need to understand which you learn through the examples of this book. Goal setting is a process which is the essense of this book. It brings about your weaknesses which you might be unaware of. Thanks a lot Sheheryar for this masterpiece!!! And as you say”Do something when Rewards are greater than the Cost; Do nothing when Costs are greater than the Rewards”