It's different, it's bold, it's in your face. Strong message, really loopy & striking visuals, great soundtrack, good performance by Demi Moore and Margaret Qualley. The dynamics of the substance, how it works, how it impacts the main character, paints an accurate picture of the inner mental hoops many women gotta jump through in this day and age about their beauty, aging and self worth. To me the horror was not so much "horror", but a visceral disgust.