My husband convinced me to watch this show. I was hesitant because he likes to watch shows that usually men like to watch like building, renovations, etc. so I naturally thought it was another one of those. I watched one episode and I was hooked. The repair people are incredibly talented and it amazes me what they are capable of. The show also has a lot of heart and emotion, especially when an item to be repaired is passed down from generations and then it gets stored to its original form. The customers are always so pleased with the results and many get choked up. I find it very fascinating. Both men and women would enjoy this show equally well.