As we all know this show produced by channel 9 will be sold to countries around the World generating $$$ Revenue.
As for the Contestants participating , are putting themselves in Danger as they will create Hatred towards themselves. They cannot hide from the general public. They have to Shop,work and live just like the rest of us.
When they are spotted in society, people will approach them and if they are Hate listed or targeted all Hell could break loose.