I love this! I thought it might be too slapstick for my taste but it was actually hilarious, well written, and, though not meant to be serious, the acting was more in character than trying to be silly. If you don’t realize that this story frames the true history, it may be lost on you. Look up the real 1960s cereal wars and then watch this—it’s amazing. It was really nice to see Jerry Seinfeld in more of an acting role than his typical skit-work.