Fun, visually appealing. But came across as rushed. You could've really cut a lot of the additional characters such a Will Ferrell's as they felt entirely cheap.
The premise of the movie is a cute one, given what Barbie and ken are suppose to represent, but the enjoyment gets put on hold everytime one of the bitter writers decides to become super on the nose with the "message" they are trying to convey. It ends up coming across like the rantings of an insane person or a child throwing a tantrum which pollutes the movie's theme.
Not really aimed at kids, more aimed at parents Wallet's.