I found the documentary extremely well done. It made me rethink my diet and how I could perhaps change some outcomes. None of us want to hear that animal protein is not good for our bodies. We've been sold downstream by marketing firms that we need milk, meat, chicken etc... I find the critics reviews of this movie as entertaining and engaging as the current 'write it and it will make it true' press. You have to be in the right place to embrace the message!