amiya jain

"Invest in Digital: Turning Crisis into Opportunity" by Prakash Arya is a timely and insightful book that provides a comprehensive guide to digital transformation in today's rapidly evolving business landscape. The author, Prakash Arya, is an expert in digital strategy and innovation, and he shares his wealth of knowledge and experience in this book. One of the things that I appreciate about this book is the author's emphasis on the importance of embracing digital transformation as a strategic imperative for businesses. He explains how businesses that fail to adapt to the digital age risk being left behind, and he provides a roadmap for companies to successfully navigate this transformation. Another key takeaway from the book is the author's focus on the customer experience. He highlights the importance of putting the customer at the center of a company's digital strategy and provides practical tips on how to do so. Overall, "Invest in Digital" is an excellent resource for businesses looking to embrace digital transformation and turn crisis into opportunity. The book is well-written, easy to read, and packed with practical insights and tools that can be applied to various industries and business models. I highly recommend this book to anyone looking to stay ahead of the curve in today's digital age.