Malte Landwehr

49.7K total followers

Latest posts

We just wrapped up our first proper event in New York.

2 hr

For 190 days I checked Google Search Console and Bing Webmaster Tools to understand which LLMs leave a trace.

1 day

What I learned at the Masters of Search conference while drinking fritz-llmo and Prompt Fuel:

2 wks

On October 20 I will have a live chat with Chris Long on how to make ChatGPT recommend your brand.

3 wks

What a week!

3 wks

Here is everything I learned about Ecommerce in AI Search during BrightonSEO:

1 mth

There used to be 5 to 50 searches per day on Google for my name.

1 mth

Earlier today I attended the GEO KNOW HOW conference.

1 mth

0:28

What to do about AI Search now that listicles are over? Let me tell you! In a 30 minute video filmed at DMEXCO. Pure knowledge. No fluff. Watch if you want to learn about: · Using your own branded subreddit · Changes introduced by GPT-5.6 · What content to create for LLMs · How to optimize content for citations · The truth about chunking · The importance of of pricing pages · ACP, MCP, OAuth, .md, well-known, etc. · How to make reviews more accessible for LLMs · Advertorials · ChatGPT shopping in US (feed) vs Europe (Google Merchant Center) https://lnkd.in/e4aBFCEt

1 mth

Listicles and Comparison pages are no longer the holy grail of AI search visibility.

1 mth

For some reason, LLMs from ChatGPT, Google & Co.

1 mth

Since the switch to GPT-5.6, we are seeing way more pricing pages in the sources.

1 mth

We recently added Naver AI Briefings to the list of AI surfaces Peec AI can monitor for the visibility, perception, and factual correctness of brands.

1 mth

The best source of real user prompts?

1 mth

What do you do when a competitor grows 1,100% overnight - and suddenly everyone questions your SEO strategy?

2 mths

Less than 5% of the people I have spoken to in recent months about AI Search work in communication departments.

2 mths

Malte Landwehr

Latest posts

We just wrapped up our first proper event in New York.

For 190 days I checked Google Search Console and Bing Webmaster Tools to understand which LLMs leave a trace.

ChatGPT used to rely on Google and Bing (Web IQ) to find sources.

I believe agents will massively change how the world works.

I am moving to New York!

Everything I learned at SEO on Stage in Athens:

What I learned at the Masters of Search conference while drinking fritz-llmo and Prompt Fuel:

On October 20 I will have a live chat with Chris Long on how to make ChatGPT recommend your brand.

What a week!

Here is everything I learned about Ecommerce in AI Search during BrightonSEO:

There used to be 5 to 50 searches per day on Google for my name.

Earlier today I attended the GEO KNOW HOW conference.

Listicles and Comparison pages are no longer the holy grail of AI search visibility.

For some reason, LLMs from ChatGPT, Google & Co.

Since the switch to GPT-5.6, we are seeing way more pricing pages in the sources.

We recently added Naver AI Briefings to the list of AI surfaces Peec AI can monitor for the visibility, perception, and factual correctness of brands.

The best source of real user prompts?

What do you do when a competitor grows 1,100% overnight - and suddenly everyone questions your SEO strategy?

Less than 5% of the people I have spoken to in recent months about AI Search work in communication departments.