The Infatuation

The Infatuation is an American New York–based restaurant recommendation website and messaging service, created by former music industry executives Chris Stang and Andrew Steinthal in 2009. They are most known for publishing restaurant reviews and guides, and as creators of the hashtag #EEEEEATS. The Infatuation has developed an Android and iPhone app, and operates an SMS-based restaurant recommendation service called Text Rex. In 2017, it launched its food and music festival brand EEEEEATSCON. On March 6, 2018, The Infatuation acquired the Zagat rating company from Google for an undisclosed amount. On September 9, 2021, The Infatuation was acquired by financial services powerhouse JPMorgan Chase & Co.