Search Engine Roundtable

Search Engine Roundtable

@seroundtable98.4K total followers

About

The pulse of the search marketing community.

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Search Engine Roundtable

https://www.seroundtable.com/

Latest posts

SEO Video Recap: The impact of the Google Spam update thus far, Google is not paying all that much to publishers for using its content in AI, Google does feel sad and terrible about things and much more www.youtube.com/watch?v=Fh6zp8X_eT0

X (Twitter) · 1 day

Google made several changes to the about merchant loyalty program within the Google Merchant Center help documentation. The key changes are that Loyalty Customer Match expanded to AI Mode and Gemini and to more regions, but there are even more changes… www.seroundtable.com/google-loyalty-customer-match-expands-42216.html

X (Twitter) · 1 day

Google seems to be testing adding tracking parameters to the link URLs within AI Overviews. If this rolls out fully, this will help you decipher when you get a click from an AI Overview in Google Search or just a click from the main Google Search web… www.seroundtable.com/google-ai-overview-link-tracking-parameters-42219.html

X (Twitter) · 1 day

Google Local Service Ads seems to hide the phone number until you hover your mouse over the ad. I am not sure if this is new or not, but there is a big button that says "Get phone number" which is not needed because the phone number does show up as soon… www.seroundtable.com/google-local-service-ads-hides-phone-number-42207.html

X (Twitter) · 1 day

Microsoft Bing is testing a new'ish section labeled "Recommended by" followed by the company making the recommendations. The weird thing is, the specific product thumbnails link to various retailers and not the place that recommended it. www.seroundtable.com/bing-recommended-by-products-section-42193.html

X (Twitter) · 1 day

Google Ads may have a bug or maybe it is testing, not showing images on sponsored product results. You can see from the screenshot below, the images that are generally shown above the ad titles and descriptions are missing from the Sponsored products… www.seroundtable.com/google-sponsored-products-results-missing-images-42213.html

X (Twitter) · 1 day

Google Ads show up a lot within AI Mode these days and with that, Google is testing various ad formats to see which formats get the highest click-through rate (unlike links in AI Mode). Here is a screenshot of what may be the Google Ads Sitelinks within… www.seroundtable.com/google-ads-sitelinks-ai-mode-42206.html

X (Twitter) · 1 day

Google Ads will update its business name policy to allow some advertisers to use a business name that differs from the ad's destination domain. This is limited to certain cases, specifically three cases and it also excludes advertisers who are not the… www.seroundtable.com/google-ads-business-name-policy-42214.html

X (Twitter) · 1 day

As you know, Google celebrated its 28th birthday this past Saturday on September 27th. Well, here is a Google office that celebrated with tons of cakes and treats. www.seroundtable.com/photos/google-28th-birthday-cake-42199.html

X (Twitter) · 1 day

Google has updated the creating helpful, reliable, people-first content help document to primarily add two new sections. First, it added that the main content is super critical, added what is main content and then explained how Search Quality raters… www.seroundtable.com/google-helpful-content-main-content-and-eot-sa-42218.html

X (Twitter) · 1 day

Google has updated Google Search's "guidance on using generative AI content on your website" document to tell those who use AI-generated content to "manually factcheck and review all AI-generated content for accuracy and trustworthiness before… https://t.co/5IJoxdp2dh

X (Twitter) · 2 days

OpenAI announced that it is rolling out virtual try-on for clothing and accessories for ChatGPT on the mobile and web interfaces. This also includes saving these to your ChatGPT Library. www.seroundtable.com/chatgpt-virtually-try-on-42215.html

X (Twitter) · 2 days

About a year ago, Penske, which operates and owns Rolling Stone, The Hollywood Reporter, Billboard, Variety, and others, sued Google over its AI Overviews. Well, that case was dismissed because Penske failed to prove that Google entered into any formal… https://t.co/LSxIQ7WZKB

X (Twitter) · 2 days

Google announced the Google September 2026 spam update a week ago today on September 24th. We most likely saw the first wave of sites getting hit on September 25th, 26th and into the 27th. Then things cooled a bit but it all heated back up yesterday,… www.seroundtable.com/google-september-2026-spam-update-two-42209.html

X (Twitter) · 2 days

There seems to be a bug with Google Local Service Ads showing ads from advertisers who are not targeting specific locations. With Local Service Ads, an advertiser can say they serve a specific city or location, but Google seems to be showing ads from… www.seroundtable.com/google-local-service-ads-bug-42208.html

X (Twitter) · 2 days

Here is the big Google webmaster report for October 2026, where I recap the most important organic and webmaster-focused Google Search news for the past month. Clearly, the Google September 2026 spam update, which started off strong and is still rolling… www.seroundtable.com/october-2026-google-webmaster-report-42185.html

X (Twitter) · 2 days

Google seems to be going after team rosters with the latest Google AI Overview to overtake website content for its own AI-generated version of that content. If you search for certain team rosters, Google will generate an AI answer, an AI Overview, with… www.seroundtable.com/google-ai-overviews-team-rosters-42202.html

X (Twitter) · 2 days

Microsoft Advertising announced that optimization experiments is now generally available for Search, Shopping, Audience, and Performance Max campaigns. An Optimization experiment measures the impact of a campaign change through a controlled A/B test,… www.seroundtable.com/microsoft-advertising-optimization-experiments-42203.html

X (Twitter) · 2 days

Google seems to be testing dropping the historic I'm feeling lucky button for the main Google Search bar. It is totally gone for some searchers when you start to type your query, and in other cases, it is supplemented with AI buttons. www.seroundtable.com/google-search-im-feeling-lucky-button-42190.html

X (Twitter) · 2 days

Google is testing showing three products in the more products grid within Google Search. In some tests, the grid can expand to show four or five or so products across or downsize to only show three. www.seroundtable.com/google-search-more-products-test-42191.html

X (Twitter) · 2 days