Boring grind simulator, no better than many others. The story writing is pretty poor, the presentation of this story is much worse than in other MMOs like FF14, the music is a boring "generic medieval fantasy setting soundtrack" without any variety of music genres. Only redeeming quality was WvW, but that was abandoned by developers long time ago with no meaningful updates and other games have implemented WvW which is just as fun now.
Also, the players there are pretty antisocial and you won't find many large roleplaying events or people casually socializing outside of combat activities (something you can find in many other existing MMOs). Even LOTRO, an ancient game with low overall population, has much more casual socialization in it between players.