folklore is the embodiment of the lyric, "The rest of the world was black and white, but we were is screaming colours". The aesthetics of this album is grey but it is such a colourful album. So many emotions. The album doesn't need any music video to tell a story. The lyrics are enough. That is the time when one knows how good an artist is. Whatever the critics and fans are saying is true. This album is lyrical masterpiece.