How many times in a show is it necessary to say the show's name? I hear 90210 in the show more times then I see a commercial for the show. This show back in the day was a great show. Watching it now I must say I'm turned off! Seems like a new show living in the shadows of the original. With as much talent as they have in the show I feel the writing could be much better. Watching a show talking about itself and how it films itself has the smell of poor writing and comes across as a low budget show. Great way to lose fans. People seem to remember you more for what you done last, matter not how great you once were!