I too have always watched Hallmark because of the wholesomeness of their programming because so many other channels are not. My TV stayed on the Hallmark Channel. I’m sorry, but I am not watching Ads or movies that support same sex marriages because this goes against my Christian Beliefs. Yes, I could change the channel when something is being aired, but at that point I have already seen or my grandchildren may have seen a lifestyle that offends Christian Values. I fear God more than man. I will not watch any on the Hallmark Channel because you won’t know at what point and time an Ad will view. Strange that Hallmark honored a Christian based group by pulling the Ad, someone must have listened and cared about wholesome family values but then turned and decided to honor the LGBT community. Goodbye Hallmark.