This book serves as a comprehensive introduction to the practice of qualitative research. In this vein, after reading the book, you should have answers to the following research issues: How do you conceptualize a problem? How do you formulate a research strategy and research design? How do you execute the plan, and what issues may arise? How do you make sense out of your findings? How do you writeup the findings? We hope that after reading this book, you will have a firm understanding of a qualitative research approach as a holistic process.