Robert Kunkel

The Journey of Business is must read for all college business students! College seniors and alumni get a short read that ties together everything they have learned in their business program. College sophomores and freshman benefit greatly from a short read that lays out the goals of their business program. Banach and Rasmussen’s Biz Fab FiveTM topics (Economics, Accounting, Finance, Law, and Communications) are well thought out and perfectly integrated in their book. If you are an entrepreneur, you will love The Journey of Business as it walks you through everything you need to know … from starting it, growing it, and selling it. College students and entrepreneurs get to benefit from Banach and Rasmussen’s 60 years of combined business experience. Banach understands hard work and knowledge is a winning combination … it has enabled him to win an Olympic Gold Medal, to become a Senior Executive at one of America’s largest banks, and to co-author this book. Dr. Robert Kunkel, Finance Professor and Department Chair of Finance & Business Law