1. It is not for people who really like masala in their films. This film does not have flashy camera angels or any bizzare dialogues.
2. It is for an audience who really want to get lost inside a story. It is fiction but it's a fiction of the highest order.
3. It is based on greed and how greed can overtake our other feelings.
4. It is also by the person who made ship of thesius, if that helps.
CAUTION :Do not eat while watching this film. Better not waste money watching it and then criticize the film if you don't watch it with full attention. You can't go for this film with the only intention of having fun.