Its an interesting idea with a boring execution, but the plot twist and strong cast keep this from being a total loss. If they were going to turn the possessed doll trope on its head it could have used more clever writing leading up to the reveal but the whole movie felt typical of the genre they were subverting until the reveal, which is a shame because it was actually a really good plot twist that could have packed a punch. The conclusion was pretty boring as well. A missed opportunity.