I'm not a big meat eater, dont drink Milk, very little dairy. I'm, and I very rarely eat red meat. And generally, I consider my self an environmentalist, so, coming in, I was expecting to really enjoy this movie. However, for me, the job of a documentary is to provide you with an unbiased view, presenting you with nuanced facts and data, speaking to experts with different views and then allowing you, as a viewer, to make up your own oppenion on the subject. This movie basically just felt like probaganda, and incredibly biased. I'm sure it had some great points, but, unfortunately it was kinda lost on me, as I didn't trust anything they where saying as it felt... Well, it felt like a crusade, not a journey to surface facts.