The movie poster makes you think it's a horror movie with that scary looking girl. This movie tells you things, it doesn't show you anything. The narration needs to go. We are told the Herdmans are bad in a list and with sinister music cues, the blonde girl seems to be an ally with the main girl until her mom shows up and apparently they're not friends.
We don't see how Judy Greer's character is incapable of running the pageant, we are told. The plot is all over the place and the pacing is pretty bad.
It's pandering to Christians who think there's a war on the true meaning of Christmas.
Also what decade is this set in?