No target audience.
This movie depended on childish gags for humor; such as a character slamming against a wall, falling down (a lot), exploding pumpkin guts (more times than you could possibly expect), using a map as a snot cloth, and other humor with a target audience if 3-8.
It also contains innuendo with a target audience if 10-12, including word replacements such as: son of a butterscotch, and motherland fudge.
It has adult themes such as glorifying drinking, death, and odd continuous examples of individuals that don't match stereotypical expectations: to the degree it is distracting.
Lastly, this movie is 2 hours long, leaving room for 1 hour of childish gags, and 1 hour of adult themes and slow moving plots and scenes. This forces the conclusion that there is no target audience. Kids can't sit through it and adults won't want to.