It is indeed a good book, many can argue that the author presents his biased opinion against BJP but the book definately states some pure facts that cannot be ignored. The way author conveys BJP's winning strategy for 2019 elections with great clarity is what is enticing about this book. The book though written in a negative perspective conveys the universal fact that what you do is important but getting appreciation for what you do is more important. Rajdeep Sardesai has effectively shed light on the fact that BJP did work in the interest of the nation but it worked harder in promoting itself for the things it did, which is perfectly fine as it is not a crime to make use of marketing strategy and gain public sentiment in your favour. The book is a great book if you want to start learning about politics and develop interest in it. Again for those who think that the book is biased, it is entirely upon the reader. If you are an unbiased reader you would appreciate the elements of the book.